diff --git a/apps/bot/src/telegram/bot.ts b/apps/bot/src/telegram/bot.ts
index b3bce49..79981e7 100644
--- a/apps/bot/src/telegram/bot.ts
+++ b/apps/bot/src/telegram/bot.ts
@@ -1,12 +1,14 @@
 import { Bot } from "grammy";
 import { env } from "../env.js";
 import { logger } from "../logger.js";
+import { db } from "../db.js";
 import { makeWhitelistMiddleware } from "./middleware/whitelist.js";
 import { auditMiddleware } from "./middleware/audit.js";
 import { handleHelp } from "./commands/help.js";
 import { handlePair, executePairFlow } from "./commands/pair.js";
 import { handleUnpair } from "./commands/unpair.js";
 import { handleGroups } from "./commands/groups.js";
+import { handleReminders } from "./commands/reminders.js";
 import {
   showMainMenu,
   showHelpMenu,
@@ -20,13 +22,30 @@ import {
   showSendTestPrompt,
   executeSendTest,
   refreshGroupsList,
+  showRemindersMenu,
+  showReminderDetail,
+  deleteReminderCallback,
+  startReminderWizard,
+  wizardPickAccount,
+  wizardPickGroup,
+  wizardSetTimeQuick,
+  wizardSetTimeCustomPrompt,
+  wizardSave,
+  showWizardConfirm,
 } from "./callbacks.js";
 import {
   consumePendingPairLabel,
   clearPendingPairLabel,
   consumePendingSendToGroup,
   clearPendingSendToGroup,
+  getWizard,
+  updateWizard,
+  clearWizard,
 } from "./state.js";
+import { ingestTelegramFile } from "../media/ingest.js";
+import { parseFreeText, type Quick } from "../reminders/time-parsing.js";
+import { reminderTimeMenu } from "./menus.js";
+import { DEFAULT_TIMEZONE } from "@cmbot/shared";
 
 export function createTelegramBot(): Bot {
   const bot = new Bot(env.TELEGRAM_BOT_TOKEN);
@@ -51,6 +70,7 @@ export function createTelegramBot(): Bot {
     await showAccountsMenu(ctx);
   });
   bot.command("groups", handleGroups);
+  bot.command("reminders", handleReminders);
 
   // Inline keyboard callbacks. Prefixes keep callback_data well under 64 bytes.
   bot.callbackQuery("m:main", async (ctx) => {
@@ -87,6 +107,31 @@ export function createTelegramBot(): Bot {
     await refreshGroupsList(ctx, ctx.match[1]!);
   });
 
+  // Reminder callbacks -- literal matches BEFORE regex catch-alls.
+  bot.callbackQuery("m:reminders", showRemindersMenu);
+  bot.callbackQuery("rm:new", startReminderWizard);
+  bot.callbackQuery("rm_save", wizardSave);
+  bot.callbackQuery(/^rm_acc:(.+)$/, async (ctx) => {
+    await wizardPickAccount(ctx, ctx.match[1]!);
+  });
+  bot.callbackQuery(/^rm_grp:(.+)$/, async (ctx) => {
+    await wizardPickGroup(ctx, ctx.match[1]!);
+  });
+  bot.callbackQuery(/^rm_t:(.+)$/, async (ctx) => {
+    const quick = ctx.match[1]!;
+    if (quick === "custom") {
+      await wizardSetTimeCustomPrompt(ctx);
+    } else {
+      await wizardSetTimeQuick(ctx, quick as Quick);
+    }
+  });
+  bot.callbackQuery(/^rm_del:(.+)$/, async (ctx) => {
+    await deleteReminderCallback(ctx, ctx.match[1]!);
+  });
+  bot.callbackQuery(/^rm:(.+)$/, async (ctx) => {
+    await showReminderDetail(ctx, ctx.match[1]!);
+  });
+
   // Plain-text messages: if the operator is in the "pending pair label" state
   // (because they tapped 📡 Pair New), treat their next non-command message as
   // the label. Otherwise, gently nudge them toward /menu.
@@ -98,7 +143,7 @@ export function createTelegramBot(): Bot {
 
     // Pending "Pair New" label
     if (consumePendingPairLabel(tgId)) {
-      const label = text.trim().replace(/^["'“”‘’]|["'“”‘’]$/g, "");
+      const label = text.trim().replace(/^["'""'']|["'""'']$/g, "");
       if (!label) {
         await ctx.reply("That label is empty. Tap /menu and try again.");
         return;
@@ -119,9 +164,91 @@ export function createTelegramBot(): Bot {
       return;
     }
 
+    // Reminder wizard
+    const w = getWizard(tgId);
+    if (w) {
+      if (w.step === "compose") {
+        updateWizard(tgId, { text: text.trim() });
+        const view = reminderTimeMenu();
+        await ctx.reply(view.text, { reply_markup: view.keyboard, parse_mode: "Markdown" });
+        return;
+      }
+      if (w.step === "set_time") {
+        const op = await db.query.operators.findFirst({
+          where: (o, { eq }) => eq(o.telegramUserId, tgId),
+        });
+        const tz = op?.defaultTimezone ?? DEFAULT_TIMEZONE;
+        const parsed = parseFreeText(text, tz);
+        if (!parsed.ok) {
+          await ctx.reply(`❌ ${parsed.reason}\n\nTry again or tap /menu to cancel.`);
+          return;
+        }
+        updateWizard(tgId, { step: "confirm", scheduledAt: parsed.date });
+        await showWizardConfirm(ctx);
+        return;
+      }
+    }
+
     await ctx.reply("Tap /menu to see what I can do.");
   });
 
+  bot.on(["message:photo", "message:video", "message:document"], async (ctx) => {
+    const tgId = ctx.from?.id;
+    if (tgId === undefined) return;
+    const w = getWizard(tgId);
+    if (!w || w.step !== "compose") return;
+    const op = await db.query.operators.findFirst({
+      where: (o, { eq }) => eq(o.telegramUserId, tgId),
+    });
+    if (!op) return;
+    const photo = ctx.message?.photo;
+    const video = ctx.message?.video;
+    const doc = ctx.message?.document;
+    let fileId: string | null = null;
+    let mimeType = "application/octet-stream";
+    let filename = "media";
+    let kind: "image" | "video" | "document" = "document";
+    if (photo && photo.length > 0) {
+      fileId = photo[photo.length - 1]!.file_id;
+      mimeType = "image/jpeg";
+      filename = "photo.jpg";
+      kind = "image";
+    } else if (video) {
+      fileId = video.file_id;
+      mimeType = video.mime_type ?? "video/mp4";
+      filename = video.file_name ?? "video.mp4";
+      kind = "video";
+    } else if (doc) {
+      fileId = doc.file_id;
+      mimeType = doc.mime_type ?? "application/octet-stream";
+      filename = doc.file_name ?? "document";
+      kind = "document";
+    }
+    if (!fileId) return;
+
+    await ctx.reply("📥 Downloading…");
+    try {
+      const result = await ingestTelegramFile(
+        op.id,
+        "https://api.telegram.org",
+        env.TELEGRAM_BOT_TOKEN,
+        fileId,
+        filename,
+        mimeType,
+      );
+      const caption = ctx.message?.caption ?? null;
+      updateWizard(tgId, { mediaId: result.mediaId, caption, text: caption });
+      const view = reminderTimeMenu();
+      await ctx.reply(`✅ ${kind} stored. Now pick a time.`, {
+        reply_markup: view.keyboard,
+        parse_mode: "Markdown",
+      });
+    } catch (err) {
+      logger.error({ err }, "wizard media ingest failed");
+      await ctx.reply(`❌ Couldn't download/store the file: ${(err as Error).message}`);
+    }
+  });
+
   bot.catch((err) => {
     logger.error({ err }, "telegram error");
   });
@@ -135,6 +262,7 @@ export function createTelegramBot(): Bot {
       { command: "pair", description: "Pair a new account (usage: /pair Label)" },
       { command: "unpair", description: "Unpair an account (usage: /unpair Label)" },
       { command: "groups", description: "List groups for an account (usage: /groups Label)" },
+      { command: "reminders", description: "List and schedule reminders" },
       { command: "help", description: "Show command help" },
     ])
     .catch((err) => logger.warn({ err }, "setMyCommands failed"));
diff --git a/apps/bot/src/telegram/callbacks.ts b/apps/bot/src/telegram/callbacks.ts
index 5ae9cb7..caa9ffd 100644
--- a/apps/bot/src/telegram/callbacks.ts
+++ b/apps/bot/src/telegram/callbacks.ts
@@ -1,4 +1,5 @@
 import type { Context } from "grammy";
+import { InlineKeyboard } from "grammy";
 import { rm } from "node:fs/promises";
 import { join } from "node:path";
 import { eq } from "drizzle-orm";
@@ -8,7 +9,7 @@ import { env } from "../env.js";
 import { logger } from "../logger.js";
 import { sessionManager } from "../whatsapp/session-manager.js";
 import { writeAuditLog } from "../audit.js";
-import { setPendingPairLabel, setPendingSendToGroup } from "./state.js";
+import { setPendingPairLabel, setPendingSendToGroup, startWizard, getWizard, updateWizard, clearWizard } from "./state.js";
 import { sendTextToGroup } from "../whatsapp/sender.js";
 import { syncGroupsForAccount } from "../whatsapp/group-sync.js";
 import {
@@ -23,8 +24,21 @@ import {
   sendTestDoneMenu,
   unpairConfirmMenu,
   unpairDoneMenu,
+  remindersMenu,
+  reminderDetailMenu,
+  reminderPickAccountMenu,
+  reminderPickGroupMenu,
+  reminderComposeMenu,
+  reminderTimeMenu,
+  reminderConfirmMenu,
   type MenuView,
 } from "./menus.js";
+import { createReminder, deleteReminder, getReminderWithDetails } from "../reminders/crud.js";
+import { quickToDate, type Quick } from "../reminders/time-parsing.js";
+import { scheduleReminderFire, cancelReminderFire } from "../scheduler/reminder-jobs.js";
+import { getBoss } from "../scheduler/pgboss-client.js";
+import { DEFAULT_TIMEZONE } from "@cmbot/shared";
+import { DateTime } from "luxon";
 
 async function findOperator(ctx: Context) {
   const tgId = ctx.from?.id;
@@ -35,7 +49,7 @@ async function findOperator(ctx: Context) {
 }
 
 // Edit the current message to render a new menu view. Falls back to a fresh
-// reply if the previous message can't be edited (e.g. a photo message — Telegram
+// reply if the previous message can't be edited (e.g. a photo message -- Telegram
 // won't let us turn it back into a text message).
 async function showMenu(ctx: Context, view: MenuView): Promise<void> {
   try {
@@ -250,3 +264,183 @@ export async function executeSendTest(
     await ctx.reply(view.text, { reply_markup: view.keyboard, parse_mode: "Markdown" });
   }
 }
+
+export async function showRemindersMenu(ctx: Context): Promise<void> {
+  await ctx.answerCallbackQuery();
+  const op = await findOperator(ctx);
+  if (!op) return;
+  const view = await remindersMenu(op.id, op.defaultTimezone ?? DEFAULT_TIMEZONE);
+  await showMenu(ctx, view);
+}
+
+export async function showReminderDetail(ctx: Context, reminderId: string): Promise<void> {
+  await ctx.answerCallbackQuery();
+  const op = await findOperator(ctx);
+  if (!op) return;
+  const view = await reminderDetailMenu(reminderId, op.defaultTimezone ?? DEFAULT_TIMEZONE);
+  if (!view) {
+    await ctx.answerCallbackQuery({ text: "Reminder not found.", show_alert: true });
+    return;
+  }
+  await showMenu(ctx, view);
+}
+
+export async function deleteReminderCallback(ctx: Context, reminderId: string): Promise<void> {
+  const op = await findOperator(ctx);
+  if (!op) {
+    await ctx.answerCallbackQuery();
+    return;
+  }
+  const rem = await getReminderWithDetails(reminderId);
+  if (!rem) {
+    await ctx.answerCallbackQuery({ text: "Reminder not found.", show_alert: true });
+    return;
+  }
+  await deleteReminder(reminderId);
+  await cancelReminderFire(getBoss(), reminderId);
+  await writeAuditLog(db, {
+    operatorId: op.id,
+    source: "telegram",
+    action: "reminder.deleted",
+    targetType: "reminder",
+    targetId: reminderId,
+    payload: { name: rem.name },
+  });
+  await ctx.answerCallbackQuery({ text: "Deleted." });
+  await showRemindersMenu(ctx);
+}
+
+export async function startReminderWizard(ctx: Context): Promise<void> {
+  await ctx.answerCallbackQuery();
+  const op = await findOperator(ctx);
+  if (!op) return;
+  const userId = ctx.from?.id;
+  if (!userId) return;
+  startWizard(userId);
+
+  const accounts = await db.query.whatsappAccounts.findMany({
+    where: (a, { eq }) => eq(a.operatorId, op.id),
+    orderBy: (a, { asc }) => [asc(a.label)],
+  });
+  if (accounts.length === 0) {
+    await showMenu(ctx, {
+      text: "You need to pair an account before scheduling a reminder.",
+      keyboard: new InlineKeyboard().text("⬅ Reminders", "m:reminders"),
+    });
+    return;
+  }
+  await showMenu(ctx, reminderPickAccountMenu(accounts));
+}
+
+export async function wizardPickAccount(ctx: Context, accountId: string): Promise<void> {
+  await ctx.answerCallbackQuery();
+  const userId = ctx.from?.id;
+  if (!userId) return;
+  updateWizard(userId, { step: "pick_group", accountId });
+  const groups = await db.query.whatsappGroups.findMany({
+    where: (g, { eq }) => eq(g.accountId, accountId),
+    orderBy: (g, { asc }) => [asc(g.name)],
+  });
+  await showMenu(ctx, reminderPickGroupMenu(groups));
+}
+
+export async function wizardPickGroup(ctx: Context, groupId: string): Promise<void> {
+  await ctx.answerCallbackQuery();
+  const userId = ctx.from?.id;
+  if (!userId) return;
+  updateWizard(userId, { step: "compose", groupId });
+  await showMenu(ctx, reminderComposeMenu());
+}
+
+export async function wizardSetTimeQuick(ctx: Context, quick: Quick): Promise<void> {
+  await ctx.answerCallbackQuery();
+  const userId = ctx.from?.id;
+  if (!userId) return;
+  const w = getWizard(userId);
+  if (!w) {
+    await ctx.reply("Wizard expired. Tap /menu to start again.");
+    return;
+  }
+  const op = await findOperator(ctx);
+  const tz = op?.defaultTimezone ?? DEFAULT_TIMEZONE;
+  const date = quickToDate(quick, tz);
+  updateWizard(userId, { step: "confirm", scheduledAt: date });
+  await showWizardConfirm(ctx);
+}
+
+export async function wizardSetTimeCustomPrompt(ctx: Context): Promise<void> {
+  await ctx.answerCallbackQuery();
+  const userId = ctx.from?.id;
+  if (!userId) return;
+  updateWizard(userId, { step: "set_time" });
+  await showMenu(ctx, {
+    text: "⌨️ Reply with date/time as `YYYY-MM-DD HH:MM`, e.g. `2026-05-15 09:00`.",
+    keyboard: new InlineKeyboard().text("⬅ Cancel", "m:reminders"),
+  });
+}
+
+export async function showWizardConfirm(ctx: Context): Promise<void> {
+  const userId = ctx.from?.id;
+  if (!userId) return;
+  const w = getWizard(userId);
+  if (!w || !w.accountId || !w.groupId || !w.scheduledAt) {
+    await ctx.reply("Wizard incomplete. Tap /menu and try again.");
+    return;
+  }
+  const op = await findOperator(ctx);
+  if (!op) return;
+  const account = await db.query.whatsappAccounts.findFirst({
+    where: (a, { eq, and }) => and(eq(a.id, w.accountId!), eq(a.operatorId, op.id)),
+  });
+  const group = await db.query.whatsappGroups.findFirst({
+    where: (g, { eq }) => eq(g.id, w.groupId!),
+  });
+  if (!account || !group) {
+    await ctx.reply("Account or group missing. Tap /menu and try again.");
+    return;
+  }
+  const tz = op.defaultTimezone ?? DEFAULT_TIMEZONE;
+  const whenLocal = DateTime.fromJSDate(w.scheduledAt).setZone(tz).toFormat("yyyy-MM-dd HH:mm");
+  const body = w.text || (w.mediaId ? `[media${w.caption ? ` -- ${w.caption}` : ""}]` : "(empty)");
+  await showMenu(ctx, reminderConfirmMenu({
+    accountLabel: account.label,
+    groupName: group.name,
+    body,
+    whenLocal: `${whenLocal} (${tz})`,
+  }));
+}
+
+export async function wizardSave(ctx: Context): Promise<void> {
+  await ctx.answerCallbackQuery();
+  const userId = ctx.from?.id;
+  if (!userId) return;
+  const w = getWizard(userId);
+  if (!w || !w.accountId || !w.groupId || !w.scheduledAt) {
+    await ctx.reply("Wizard incomplete. Tap /menu and try again.");
+    return;
+  }
+  const op = await findOperator(ctx);
+  if (!op) return;
+  const reminderId = await createReminder({
+    accountId: w.accountId,
+    groupId: w.groupId,
+    name: (w.text ?? w.caption ?? "Reminder").slice(0, 50),
+    scheduledAt: w.scheduledAt,
+    text: w.text ?? null,
+    mediaId: w.mediaId ?? null,
+    caption: w.caption ?? null,
+    createdBy: op.id,
+    timezone: op.defaultTimezone ?? DEFAULT_TIMEZONE,
+  });
+  await scheduleReminderFire(getBoss(), reminderId, w.scheduledAt);
+  await writeAuditLog(db, {
+    operatorId: op.id,
+    source: "telegram",
+    action: "reminder.created",
+    targetType: "reminder",
+    targetId: reminderId,
+    payload: { scheduledAt: w.scheduledAt.toISOString() },
+  });
+  clearWizard(userId);
+  await ctx.reply(`✅ Scheduled. Tap /menu → 📅 Reminders to view.`);
+}
diff --git a/apps/bot/src/telegram/commands/reminders.ts b/apps/bot/src/telegram/commands/reminders.ts
new file mode 100644
index 0000000..389ccf9
--- /dev/null
+++ b/apps/bot/src/telegram/commands/reminders.ts
@@ -0,0 +1,6 @@
+import type { Context } from "grammy";
+import { showRemindersMenu } from "../callbacks.js";
+
+export async function handleReminders(ctx: Context): Promise<void> {
+  await showRemindersMenu(ctx);
+}